Analytical Lead

Job Description:

Title:

Analytical Lead

Pay rate is $90.98 – $111.97 per hour and the tentative timeframe is 07/10/2017 – 01/05/2018

Description:

This is a short-term assignment for approximately Q3/Q4 2017 for someone who is based in NY. You would be joining a fantastic team full of talented, passionate, and helpful Analytical Leads.

As an Analytical Lead, you will work with some of the greatest companies and advertising agencies in the world. You will be part of our client's industry-focused Sales teams, acting as an advisor providing insights to clients and agencies to help improve their businesses. You will partner with Account Managers and Account Executives to present integrated, data-driven business opportunities based on industry trends and insights from our client’s wealth of data.

Businesses that partner with our client come in all shapes, sizes and market caps, and no one advertising solution works for all. Your knowledge of online media & industry expertise, combined with your analytical rigor & communication skills shapes how new and existing business grow.

Using your influencing and relationship-building skills, you provide client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their digital strategies can dramatically improve business performance.

Responsibilities:

• Top 3 Daily Responsibilities:
  • Provide customized insights to customers that inform business and media decisions.
  • Partner with Account Executives and Managers to incorporate insights into presentation narratives.
  • Analyze client data, 3rd party data, and customer's account data to identify new opportunities. Quantify business impact and investment required.
• Additional Responsibilities:
  • Advise clients and agencies on best practices for marketing analytics, measurement and attribution.
  • Train and inspire client and agency partners to use our measurement and insights tools in creative ways.

Qualifications:

• BA/BS degree or in lieu of degree overall 4 years of equivalent practical experience.
• 3 years of experience in advertising sales, marketing, consulting, or media.
• 3 years of SQL experience.
• Insight Analyst experience.
• Excel, Pivot tables experience.

Preferred Qualifications:

• Strong analytical background and experience.
• Capable of working on custom AdWords analyses (including benchmarking, market share, missed opportunities) and marketing analytics techniques (experimentation frameworks, attribution models, measuring incrementally, statistical approaches).
• Expertise in Google and 3rd party marketing analytics and attribution toolsets.
• Proficient in developing synthesized customer actions and recommendations.
• Proficient in basic automation techniques (building custom dashboards, automating custom reports, materializing tables).
• Ability to run custom scripts.

Location:

New York, NY 10011

Hours:

Monday – Friday (9:00 a.m. – 6:00 p.m.)

Company Description

Akorbi offers multilingual business solutions in more than 170 languages to some of the largest companies in the world. The company offers a full range of language, localization and global marketing solutions, including: professional staffing, translation, interpretation, multilingual call centers, business process outsourcing, sign language interpretation, alternate formats, transcription, eLearning and eDiscovery. The company holds several certifications including ISO 9001:2008, ISO 13485:2003, EN 15038:2006 and M/WBE Certification.

Work location: New York, NY